Government corruption is prevalent everywhere and it has been addressed quite leniently where some corrupt officials are still active in their government positions and could run for office again after serving their punishment.

Considering their minimal punishment, I believe we, the people must band up and take action to condemn corruption. Thus, Double Dutch which means “nonsense” was born as an anti-corruption campaign.

By focusing on targeting urban citizens using contemporary design, we are building a community for them to voice out their discontentment towards this matter.
In this campaign, ice cream is mainly used as satire to address this important matter. With the slogan “Serving corruption on a cone”, our goal is to reduce corrupt leaders by spreading more awareness regarding corruption.

And to achieve this goal, we will utilise Instagram as our main platform and advertise it through physical posters and an ice cream truck event.

branding

political

CONTACT ME

Calista is a fireball, she’s tenacious and loves challenges. Her interest in problem-solving is expressed through her design and illustration. She aims to pursue a better society through unconventional solutions.

CALISTA OTIS